EFFECTIVE CONTENT MARKETING APPROACHES FOR ANY HOTEL

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In recent time, the importance of content marketing has been a much-discussed topic in the hospitality industry, and there is no doubt that this strategy is here to stay. ...

AMSTERDAM FIGHTING AGAINST OVER-TOURISM

Nik Fes -
The rates of the increase in tourism numbers are enormous all-around Europe. The flow of visitors in many cities is alarming, and the citizens are fighting back. As a result, cities are also taking th ...

TOURISM SHOULDN’T DEAL WITH AVERAGE TRAVELERS

Bill Alen -
We often like to generalize, and yet we remain unaware of how difficult this habit makes it for us when it comes to reaching our consumers. This trend is not unique to the tourism sector; nevertheless ...

FEMALE BUSINESS TRAVELER SURVEY REVEALS HIGH RATE OF SAFETY CONCERNS

Nik Fes -
In April this year more than 500 American female business travelers were surveyed by the Global Business Travel Association (GBTA) and AIG Travel. The main topic of the survey was safety connected to ...

SHONAI: A HIDDEN CULTURAL GEM OF JAPAN

Lisa Wallin -
Japan’s Golden Route takes visitors around some of the nation’s most famous tourist locations from Tokyo to Kyoto and Osaka, and everything in between. It’s a great route to follow for a first-time vi ...